To help Douglas & Gordon pull together a digital strategy and deliver quickly, the company reached out to Snowdrop Solutions to help navigate the array of customizable options available for Google Maps.
For the mapping, Snowdrop Solutions created a set of customisable tools, linked to D&G’s own datasets and those of third parties, that form the center of the new design. Specially designed to integrate across all sections of the site, the widget gives customers the ability to enhance their property searches with additional information about the surrounding area and time-based searches to and from the property.
The Snowdrop technical team developed the three following functionalities: Google Geometry API, Google Directions API and Google Drawing API.
With Google Maps Places API the user can look for an exact place and start typing, showing below a list of the closest results related to what the user is searching. Besides, the user could search for “Places of interest”, depending on whether he is interested in living near a park, a certain school, gym and so on.
Google Maps Directions API allows the user to search for a place and then choose any distance and a type of travel, to identify properties inside that range.
Google Maps Drawing API and Google Maps Geometry API let the user draw his area of interest so the properties inside that zone get highlighted in the vertical bar at the right.